Lonely The Brave reveal the video for ‘Rattlesnakes’

By Ben Tipple

Having returned to the live circuit last week including a full performance of their forthcoming ‘Things Will Matter’ LP and for an appearance at Handmade Festival, Lonely The Brave have now unveiled the video for their recent single and emerging live favourite, ‘Rattlesnakes’.

“Our concept for ‘Rattlesnakes’ is based on social behaviour and prejudice being learned behaviour, the idea that we have been taught how to behave,” says director Rogier Hendriks. “We train animals to become who we want until it is implicit and instinctual to them. Humans can be trained as well – to be unpredictable, aggressive and extremely defensive. Sometimes for no reason whatsoever.”

“Disliking another human being can be complex, caused by seeing a distorted view of that person, skewed by a personal, emotional or past event sometimes even unrelated to that person. The only reason people do not kill, hurt or ruin each other’s lives is because society teaches us not to do so. Nevertheless, there is still a survival instinct humans have, an instinct that cannot be unlearned and in the right conditions, can strike out without control.”

“Visually we wanted to show that there is an inner and outer shell to each person, seemingly dichotomous at first, but becoming more ambiguous as we move through the song. We start to see people’s behaviour falling apart, eventually showing their true nature through their own eyes. The beautiful and seemingly perfect exterior has an interior motive too and it’s not always pretty.”

Lonely The Brave have also confirmed that Swedish Death Candy will be joining them on their impending UK tour, as well as a special appearance by Fatherson at their hometown show in Cambridge.

MAY
17 LEAMINGTON SPA Zephyr Lounge*
18 EXETER The Cavern*
20 CAMBRIDGE Corn Exchange**
23 NORWICH Open*
24 READING Sub89*
26 LONDON All Saints Church
27 NEWCASTLE-UPON-TYNE The Riverside*
28 SOUTHAMPTON Common People Festival

JULY
08 CHELTENHAM 2000 Trees Festival
15 OXFORD Truck Festival
31 DERBYSHIRE Y Not Festival

AUGUST
27 PLYMOUTH Anchored To The Sound Festival

SEPTEMBER
03 BEDFORD Fort Fest

*w/ Swedish Death Candy
**w/ Swedish Death Candy and Fatherson

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